- 01
Proofs are free
Every batch arrives as watermarked, low-resolution proofs. You owe nothing for a proof you don’t keep.
- 02
Keeping means unlocking
When you mark an asset as a keeper and pay for it, you get the full-resolution files and a perpetual, worldwide, non-exclusive commercial license to use them in your marketing. Using a proof without unlocking it isn’t licensed.
- 03
How the work is made
Assets are produced with AI tools and design templates and directed by Caleb Lamro. Your logo, fonts and product photos are placed as you supplied them. Purely AI-generated imagery may have limited copyright protection, which is why you receive a license rather than a copyright assignment.
- 04
Your materials
You confirm you have the right to the logos, photos and footage you send. We use them only to make your assets and never train models on them.
- 05
Timing
Proofs stay available for 14 days, then expire.
- 06
What we don’t make
Logos, brand identities, websites, or anything that depicts a real person who hasn’t agreed to it.